Thursday, August 24, 2006

Her & Me


The H&M Madonna track suit came out today
and lawd knows i rushed out first chance i got to pick up my very own

in the end
i found that more than expected had been snatched up already
of the white, black or purple jacket and bottoms
but i still got me a pair of those hawt track pants, in my favorite limited edition purple hue

but as i left the store
snapping away on my new camera phone for the flickr page linked on this blog
i couldn't help but wonder
what it was about celebrity endorsements that make a product so appealing?

because i sure as shit wouldn't have been running out to buy a relatively poorly-made women's exercise ensemble were one of my favorite icon's face not attached to the ad campaign

without a doubt
most of the crap that's released i'll just laugh at
i mean, who wouldn't?

teri hatcher's tell-all biography
george foreman's mini-cooking grill
jessica simpson's edible shampoo
pretty much everything with paris hilton's face on it

but give me a rosie o'donnell coffee mug
a sarah jessica parker perfume
or, oh yes, a madonna track suit
and baby i'm so there!

it's that feeling that comes along with the product
that makes the purchase mean more

~soda just tastes better when you're drinking from the glass that reminds you of rushing home from school every day as a teen to catch 'the rosie o'donnell show' on tv
~your body smells more amazing because of the fact that in some small way you smell like a male carrie bradshaw
~and that standard low-grade running gear just looks cooler based on every single image you've ever seen of madonna in your lifetime

it's all just distraction
impulse purchasing with a hint of nostalgia mixed in
i didn't need to spend $24.90 on a pair of purple running pants i'll likely never run in

or
did i need to?

perhaps that's what it's all about...

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